Adam Morgan joins WSR for 2023 BTCC

30th November 2022

WSR has today (30 November) revealed multiple British Touring Car Championship race winner Adam Morgan will be joining the team for the 2023 campaign.

Morgan will contest one of the squad’s BMW 330e M Sports, making his Manufacturers/Constructors debut with the outfit which this year claimed an unprecedented seventh consecutive title in the category for the Bavarian marque.

The Lancashire racer debuted in the BTCC in 2012 as the reigning Ginetta GT4 Supercup Champion, scoring his maiden podium finish in his second season and his first victory the following year.

In total he has won 11 races, scored 37 podium finishes, one pole position and 13 fastest laps, whilst the 34-year-old also celebrated his 300th BTCC race during 2022.

His last three victories have come at the wheel of WSR-built BMW 3 Series, supplied to his family-run Ciceley Motorsport team that recently announced its departure from the championship.

Morgan, supported by Ciceley Commercials, joins a WSR organisation that has been one of the most successful BTCC team of the past decade, with 15 of its 16 overall titles coming since 2014 with BMW race cars designed and built in-house.

Established in 1981 by Dick Bennetts, WSR won five British Formula Three titles, two Macau Grands Prix and several other international events before joining the BTCC in 1996.

With more than 100 race wins and 350 podiums since then, as well as a victory in the FIA World Touring Car Championship, WSR is firmly established as one of the UK’s leading touring-car race organisations.

The team structure and the names under which the BMWs are entered in 2023 are yet to be finalised. More information – plus the identity of Morgan’s team-mates – will be revealed in due course, ahead of the 2023 campaign getting underway at Donington Park on 22/23 April.

“I couldn’t be more excited to join the best team in the BTCC,” declared Morgan. “Walking through their headquarters and seeing the trophies and photos on the wall of their former drivers; Senna, Hakkinen, Mansell, and the way the cars are prepared in the workshop… It’s obvious why they’ve won so much.

“Having raced WSR-built BMWs for the past two years, I know the car and for the first time in my career, I’ll just be focused on the driving, rather than other team jobs. With one exception: every team-mate I’ve had in the BTCC has been a rookie, so there’s always been an expectation on me, as the lead driver, to do the bulk of the set-up work. That won’t be the case at WSR, and I’ll be able to learn from that to elevate myself to become the best driver I’ve ever been. I can’t wait to get started.”

 “We’re delighted to make this announcement so early into the winter and to bring Adam to WSR,” concluded Team Principal Dick Bennetts. “He’s an excellent driver who’s proved himself capable of winning races in a variety of cars and of acting as the team leader. He’s won in the WSR-built BMW 3 Series in both 330i M Sport and hybrid 330e M Sport configurations and is liked and respected throughout the BTCC paddock. With Adam on board as the first name of what will be an extremely strong line-up, I’m confident of our ability to challenge for the Drivers’, Teams’ and Manufacturers’/Constructors’ Championships in 2023.” © 2024
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