BTCC BREAKS 150,000 BARRIER

8th June 2016

The official Facebook page of the Dunlop MSA British Touring Car Championship has just smashed the 150,000 likes mark – a near 200% increase in numbers on a little over two years ago – after a stream of activity over the Oulton Park weekend.

The BTCC has always had a reputation for offering fans the opportunity to get closer to the sport and their heroes. Now with more people than ever before connecting with the BTCC’s online presence, we continue to strive to give fans unprecedented levels of access to the inside line – the series, its drivers and its teams.

With an active strategy focussed on fan engagement, our channels have gone from strength to strength – over race weekends we’ve consistently seen figures in the millions, with fans involving themselves in our content and following the BTCC across our social media platforms.

Levels of engagement are only getting better and we’ve been delighted to often see #BTCC trending UK-wide on both Twitter and Facebook.

With the addition of Instagram this year, nearing the 10,000 followers mark, and with Twitter going from strength to strength nearing 55,000 followers, we’re as committed as ever to bringing you the best coverage that’s possible.

We would like to thank you for your incomparable and continuing support and hope you enjoy the rest of this season’s racing and the content we’re sharing with you every day.

For those that aren’t following our social channels – simply hit the links in the text above and get involved!

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